Developing the most “likeable” mix of content for your company’s facebook page gets easier if you imagine yourself at a cocktail party, trapped in the corner with that boorish bozo who won’t stop talking about himself. Bottom line: nobody wants to be That Guy because we all know that’s no way to get yourself LIKED. more »
When your twitter feed is full of mindless posts about where people had lunch and how cute their dogs look, it’s EASY to get confused and fed up with the notion of using social media to connect with your client base. (Ummm. Exactly HOW is all this trivia supposed to “build brand loyalty” again??) No more »
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